Dr. Mark McKenna has made a big name for himself in the cosmetic industry. He studied at the Tulane Medical School and was a star student. But after working in his father’s medical practice, he decided to focus his attention on the real estate business. He grew his wealth through his real estate investments but when Hurricane Katrina struck, he lost millions over night and eventually left the area to go to Atlanta. He saw the writing on the wall and knew that the real estate boom would soon be over, as he saw people with no income getting 100 percent financing on properties. This irresponsible lending along with his loses from Hurricane Katrina led him to end his career in the real estate business.
After leaving the real estate market, he decided to enter the medical field once again. In the mid 2000s, Dr. Mark McKenna founded a company called ShapeMed. The Atlanta-based ShapeMed included several offices that offer cosmetic procedures such as Botox injections and laser hair removal, as well as weight loss counseling.
ShapeMed was sold in 2015, and Dr. Mark McKenna has been working on a new business called OVME (pronounced “of me”). With cosmetic medical offices around the nation, customers can use an app to have freelance practitioners come to their homes to do their botox treatments in-house. This revolutionary idea has made a big wave in the cosmetic surgery industry and has plastered news stands.
While there are some local competitors, there is no one doing what OVME is doing. Their completely new and fresh idea appeals to the many customers who don’t like the idea of “going to do the doctor” and would rather have Botox treatments done in the comfort of their own homes.
OMVE finds the freelance staff to do house calls from large medical trade-shows as well as plastic surgery society meetings. They are looking to attract midlevel practitioners like nurse practitioners who are able to do the procedures based on state laws.
Dr. Mark McKenna is a real estate mogul turned cosmetic surgery startup entrepreneur, who is making a big splash in the plastic surgery world with his completely innovative and new ideas.